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What is an example of image Optimisation?

Image optimization is an essential aspect of web design, and it involves reducing the size of images without compromising their quality. Image optimization is important because it helps to improve website performance, load times, and user experience. In this article, we will discuss an example of image optimization and how it can benefit your website.

Example of Image Optimization

Let's say that you have a website that sells handmade jewelry, and you want to add some high-quality images of your products to your website. You take some beautiful product shots and upload them to your website, but you notice that the images take a long time to load, and your website's performance is slow. This is where image optimization comes in.

Resize Images

The first step in image optimization is resizing your images to the correct dimensions. In this example, let's say that your original product shots are 3000 pixels wide by 2000 pixels high. This size is too large for web use and will significantly slow down your website's load time. Therefore, you need to resize your images to a more appropriate size, such as 800 pixels wide by 600 pixels high. This will significantly reduce the file size of your images and make them load faster.

Compress Images

The second step in image optimization is compressing your images. Compression reduces the file size of your images by removing unnecessary data, which helps to reduce the load time of your website. In this example, you can use an online compression tool like TinyPNG or JPEGmini to compress your images without losing quality.

Use the Right File Format

The third step in image optimization is choosing the right file format. In this example, you can use JPEG format for your product shots as it's ideal for photographs. JPEG format supports high-quality images while keeping the file size small.

Optimize Image Alt Text

The fourth step in image optimization is optimizing your image alt text. In this example, you can use descriptive and accurate alt text for your product shots. You can add a brief description of the product, including its name, type, and material. This not only helps visually impaired users understand the content but also helps search engines understand the content of your website.

Lazy Loading

The fifth step in image optimization is using lazy loading. With lazy loading, images are only loaded when they are needed, which helps to reduce the load time of your website. In this example, you can use lazy loading for your product shots. The images will only be loaded when a user scrolls down to the section where the images are located.

Conclusion

In conclusion, image optimization is a crucial aspect of web design, and it can significantly improve your website's performance, load times, and user experience. By resizing, compressing, using the right file format, optimizing alt text, and lazy loading, you can optimize your images and make your website faster, more efficient, and easier to use. Remember, image optimization is not just about making your website look better, but it's also about improving its functionality and usability.
  

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